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Creative Consultancy, Design and Development
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The gm-design team are experts in creating beautiful, user-focused websites and digital applications, which offer stunning visuals and an engaging user experience. We provide services at every stage of the planning, design and development process, whether your existing website needs rescuing or re-skinning, it’s not yet currently mobile-ready, or the time has come for a brand-new design and platform.

The key to managing your digital presence is content control. We work with a wide range of content management systems, with particular expertise in open-source systems, allowing us to carefully work with our clients to outline their requirements to select the right technical platform for each project. It is important to us that each system is developed with easy-to-use administration tools that allow our clients to have an active role in their website’s maintenance. Alternatively, for those wishing to outsource their website management, we have a team of content creators and editors who will take care of everything to ensure the website is continually performing at its best.

For us, creating a website is not a stand-alone undertaking. Ensuring web analytics and an inbound marketing strategy is in place to track visitors and improve website performance is of great importance. It is this that gives the site its accountability and secures a sustainable return on investment for our clients.

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How We Can Help:
  • Consultancy, design and development of responsive websites
  • Experience across open and closed-source CMS platforms
  • Management of the global localisation of content
  • Re-skin, restructure or additional language rollouts of existing sites
  • Efficient administration logic and custom editing interfaces
  • Storyboarding, build and distribution of multi-platform applications
  • Set-up of analytic dashboards for effective monitoring and reporting of user interaction
  • Ongoing Content Management in line with activity plans and launch schedules
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Naturalmat Hotel Website Design
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Naturalmat briefed us to design a brochure-style website for their sub-brand, Naturalmat Hotel, showcasing the Naturalmat service offering directly to boutique hotels. With a focus on mobile responsiveness, a striking bespoke WordPress design solution was developed, with prominent calls-to-action and contact information, ensuring that the target market would find their visit accessible, simple and user-friendly.

High impact, relevant imagery and animation reinforce the brand’s premium position as a market leader and the tactile nature of their natural, handmade products. Inspired by the nautical origins of the brand, ‘porthole’ content areas create an immersive experience for the user, while the Latest News sections allow Naturalmat to demonstrate their expertise, promote their partner hotels and increase social conversation.

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gm-design showed a great understanding of our brand and specific business needs, delivering a beautiful, fully responsive website that is perfectly positioned for our target audience.
Richard Bennett
Multi Channel Marketing Director
Grey Centred Read More

Delve into the Naturalmat Hotel website project in more detail

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