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Valuable marketing insights from our dynamic industry coupled with a glimpse backstage at gm-design.
As the primary content partner for Schwarzkopf Professional, we were tasked by the digital marketing team to plan and create their international press releases for all brand activities. Discover the process we follow to make this exciting ongoing project a success.
Creating a mood video for a luxury haircare brand...
The global luxury haircare brand Alterna asked us to create a mood film showcasing their new Caviar Pearl Collection – six stunning looks that were created using products from their Caviar Anti-Aging range. We were also asked to create an accompanying PowerPoint presentation, which would explore the collection in more detail, highlighting the inspiration and creative team behind the looks.